Incase you are unable to view the Prezi presentation here is what each slide says:

 

Slide one: 

Picturehouse's Cinema City

Cinema City first opened at Suckling Hall in 1978. Cinema City is a Grade I listed cultural cinema in the city of Norwich in Norfolk, England. The building is owned by Norwich City Council and the site is managed by the charity Cinema City Ltd (changed name from Norfolk and Norwich Film Theatre Ltd in August 2014).
Screen One, with just under 200 seats, is on the first floor, equipped with both digital and 35mm projectors. Screen Two has just under 100 seats, and Screen Three just over 60. The courtyard provides a pleasant area for eating and drinking, the oldest part of the building have been opened to the public to form new dining areas.

 

Slide two:

What does Cinema City show?

Cinema City appeals to probably those in the age bracket of 35-65 male and females. Cinema City has an extensive range of alcoholic beverages at their bar area, they also give off more of a sophisticated feel by having it in a listed building of significant heriage to Norwich, Norfolk. 
 It shows films that wouldn't be advertised on mainstream TV or Radio channels. They also offer discounts to the over 60s and publicise these more than their other tickets, this could be because they're hoping to attract more of this age bracket in the future. However Picturehouse Cinemas do show films they think will do well, ticket sale wise, such as Batman V Superman: Dawn Of Justice, it would be silly for a cinema to not show some of the year's most popular films as these will make the cinema companies more money if all theatres are sell-out. 

 

Slide three:

Would 'Blank' fit there?

Yes, I think it would fit-in in Picturehouse's Cinema City. Our media product is not targeted at children and therefore young adults to middle-aged people would enjoy this film. Also Cinema City have been known to show Film Noir genre films. Me and Chloe have discussed how it isn't a film where you would wish to have an alcoholic beverage in your hand throughout as with the genre being Film Noir combined with Horror to form a Neo-Noir mix, it may make it a bit jumping and we wouldn't want any drink spilled. However as it is slightly on the creepy, disturbing, scary side it may be nice for the audience to take the weight off their shoulders with a glass of wine. I do not think the elderly would enjoy 'Blank' and so if Cinema City continued to pursue advertising 60+ before the release-date of our film then we would have to reconsider this venue. 

 

Slide four:

Vue

Vue Entertainment is a cinema company operating in the United Kingdom and Republic of Ireland. The company was formed in May 2003. As of 2013 the company has 80 cinemas in the UK, making it the third largest cinema chain in the country, with 755 screens. Beaten by Cineworld as the second-largest cinema operator in the UK with over 800 screens and the-largest cinema operator being Odeon. Over the years Vue has won numerous accolades for its service and innovations, including more recently International Exhibitor of the Year at CineEurope 2014 and Cinema Exhibitor of the Year Screen, Marketing & Distribution Awards 2013.

 

Slide five:

What does Vue show?

Vue tries to cater for all. There are films shown that appeal from under 5s to the top end of middle-aged. However the mojority of their ticket sales are likely to go towards 12-29 year olds, many action adventure, horror and romantic comedies are shown. On the two lists to the left are the first things seen on the Vue website (www.myvue.com/latest-movies). On these two lists are two horror/thrillers being 10 Cloverfield Lane and The Boy, these are not too disturbing to view as one is rated a 12A and the other a 15. There are 4 action adventures being The Divergent Series: Allegiant, London Has Fallen, Deadpool and Bridge of Spies, these generally appeal to males probably in their early 20s and the main protagonists are normally a similar age and help them feel empowered. There's also one for children (Kung Fu Panda 3) and one aimed for ages 45+ (Dad's Army) as the TV series of the same title was aired between 1968 to 1977 so they may remember this and wish to reminisce. 

 

Slide six: 

Would 'Blank' fit there?

No I don't think it does. 'Blank' is part Film Noir which isn't a conventional genre to be shown at this cinema company, however it is also part thriller-horror which as we've seen are shown. 'Blank' does not appeal, and shouldn't be shown, to children and so would probably place it at later times which aren't as popular at Vue so as a production company, we would not see the full benefit in ticket sales and profits. Also as Film Noir films are extrememly rare to be shown at this venue and would therefore would stick out like a sore thumb. Also the traditional audience of Vue may not understand it or see the appeal of having it filtered in black and white and find it quite old fasion and in need of modernisation. 

 

Slide seven:

Odeon

Odeon is a trading brand name of cinemas operating in the United Kingdom and Ireland. The first cinema to use the Odeon brand name was Deutsch's cinema at Perry Barr, Birmingham in 1930. Odeon likes to claim that the name of the cinemas was derived from his motto, "Oscar Deutsch Entertains Our Nation". Odeon boasts to have over 100 cinemas and over 850 screens. They sell almost two thousand tonnes of popcorn and dispense enough drinks to fill 19 Olympic-sized swimming pools every year. 

 

Slide eight:

What does Odeon show?

To the left is Odeon's Top Films at the moment. I haven't found a film that's on at Odeon that isn't on at Vue and vise-versa, these two seem to be in direct competition.  Odeon and Vue films do show films that are predicted to do well like big Superhero films such as: Batman V Superman: Dawn Of Justice, in two different viewing forms such as normal and 70mm which is a wide high-resolution film, also referred to as IMAX (Image MAXimum). Odeon's and Vue's tickets prices are extremely similar, normally only varying in a matter of pennies. Next was a list of Odeon prices compared to the Vue prices which can be found on the Odeon and the Vue websites.

 

Slide nine:

Would 'Blank' fit there?

No I don't think it would, for very similar reasons as why it wouldn't fit at Vue. Odeon does have a youth based audience, however it is not a blockbuster type film so would not appeal. More big budget films are shown at Odeon and it's very rare that a Film Noir or at least black and white produced film would be shown at this venue. However Odeon cinemas are noramlly in city centers atracting many people to be near them and for them to easily accecible, however most of their refreshment lists aren't as varied as somewhere like Cinema City, most cinemas cover popcorn, sweets and ice cream but it's rare to find one that serves quality wines and other alcoholic beverages too and late teens may want a drink with their friends in the cinema. 

 

Slide ten:

Secret Cinema

Secret Cinema is a British events company specialising in Live Cinema experiences, combining film screenings with interactive performances in purpose-built sets. It was founded in 2007 by Fabien Riggall.

Secret Cinema productions have helped raised awareness, funds, and/or donations for charities including Save the Children, Mind, MAC UK, the National Alliance on Mental Illness and in September 2015, the company announced it would raise funds to bring free movie screenings to Syrian refugees in Europe. 

 

Slide eleven:

What does Secret Cinema show?

In December 2011: The Third Man in Kabul 
In July 2014: Back to the Future screenings, set in a life-size recreation of the 1950s Hill Valley town 
In August 2014: Dead Poets Society, to mark the death of actor Robin Williams. (All proceeds were donated to the mental health charity Mind.)
In December 2014, Charlie Chaplin’s The Great Dictator, in Rome, London, New York, Los Angeles and San Francisco, in support of Article 19, a charity dedicated to the freedom of speech.

Film finatics generally go to Secret Cinema's events as then they can see the film screening but also feel like they're more in the film with the interactive performances in the purpose-built sets. The venue of the secret Cinema screenings are only normally released a couple of weeks before the event so you have to really want to see the film and be in that kind of experience as it all seems very spontanious.

 

Slide twelve:

Would 'Blank' fit there?

Yes. I think it would be very interesting for Blank to be shown by Secret Cinema in a secret location but probably within somewhere in Britain as it is a British film. Film Noir has a very particular style of Mise-en-Scène, specialising in costume and lighting. It would be exciting to see all the audience and employed staff in the Film Noir dress of red dresses and black and white suits. Also the lighting at the 'mystery' location could be specially lit with strong spotlight lights to add more shadows and silhouettes, conventional with Film Noir. Also the performers could act in a 1940s style to also give it that Film Noir style but also act slightly creepy as the genre is crossed with horror. 

 

Slide thirteen:

So where will our media product go?...

Overall me and Chloe have decided Picturehouse's Cinema City and Secret Cinema would be great venues to show 'Blank', if our opening title sequence was made into a full movie rather than just a short media product. These two are classy, are exciting and attract big audiences. Cinema City and Secret Cinema are quite different places but both are quite unique to what they cater for. They aren't the stereotypical cinemas 'dishing' out Blockbuster after Blockbuster to receive the most profit for their company, it seems like they care more about what they put on their screens. Although me and Chloe would want our media product to profiteer we also care about who would show it so we'd know they'd like it.